But there is no need to buy expensive software - there are plenty of free, easy-to-use photo editing tools. In short, photo editing is an important step to making your products look stunning online. After all, attractive, high-quality images can deepen a customer’s (or potential customer’s!) attachment to and trust in your brand. Editing your photos will help you to achieve this. This means that you should ensure that all visual elements you use on your e-commerce store and social media channels are consistent in quality and design. Not just any image will do the trick when it comes to brand awareness and loyalty. And with over 80% of consumers doing online research before buying anything, you want to be right there at the starting point of their buying journey. This is because optimization leads to shorter page load times, which will make your e-commerce website rank higher on Google. Show me how Getting traffic to your storeĮditing images down to their optimum size and dimensions can help with attracting visitors to your online store. Great product photos on your online store give your potential customers a better idea of how your products actually look, and make them trust your store with their money.Į-stores are going to make the big bucks this year. In fact, more than half US shoppers believe that high-quality product images are the most important factor in deciding whether or not they’ll make a purchase from you. When it comes to shopping online, product photography plays a critical role in any decision to purchase. And engagement often equals sales, so images are an important asset to any e-commerce business. According to Venngage, posts accompanied by images earn 180% more engagement than those without. But there is a simple trick to get people invested in your products - sleek, good quality images. Most online shoppers will only skim through your content. There are many reasons why photo editing is essential for the success of your e-commerce store.Īttractive edited photos will help you with: Getting the attention of potential customers
The best photo editing apps make this process easy.
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And you don’t need to be a professional graphic designer to make your product photographs look stunning. These substandard visuals will scare away potential customers visiting your online store.īut don’t fret! You can easily use photo editing to correct these issues and showcase your products in their best light. That’s because, no matter how great the product looks in real life, capturing that look in a photo is hard. The average attention span of online shoppers is 8 seconds, so product photos that attract attention are key to running a successful dropshipping or e-commerce store.ĭespite this fact, all too often the brand and product pictures look unappealing. When it comes to your e-commerce business, great pictures matter.
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